Employee Communications & Engagement
Maintaining an engaged and connected workforce is integral to a company’s culture and its success acquiring and retaining top talent. Discover how you can leverage a personalized benefits communication and engagement strategy to build mutual trust and keep your employees committed to your organization. We’ll develop a customized plan that helps your employees feel valued, heard, and well informed, while managing your costs.
CORE COMMUNICATIONS
Boosting enrollment, guiding utilization
Regardless of your program’s scale, we understand that how and what you communicate to employees has a tremendous impact on how well they perceive, understand, and utilize their benefits. We’ll tailor methods specifically for your employee population – accounting for geographic locations, learning styles, and communication preferences. Using a multitiered, high-touch strategy encourages your employees to tap into their benefits, invest in their well-being, and bring their best selves to work.
Multichannel communication strategy
Given today’s remote, hybrid, and in-person work arrangements, an effective communications strategy can incorporate a number of different tactics that keep employees informed and engaged. Depending on your employees’ preference, we’ll use an integrated mix of targeted emails, text messages, newsletters, and/or brochures to deliver information where and how your employees work to ensure you reach them with the right message, at the right time, regardless of where they are located.
Tailored, continual touchpoints
Building a tailored communications plan that incorporates year-round touchpoints drives benefits utilization. Communicating regularly, clearly, and concisely via the right channels demonstrates that you have a vested interest in your people’s wellbeing and empowers employees to make informed decisions regarding their benefits. Whether you need to prepare for open enrollment, survey your employees to keep a pulse on satisfaction, or relay changes in your benefits offerings, we know how to identify the inflection points that merit communication so that you optimize engagement and remain compliant.
Total compensation messaging
The cost of living is rising, and so are employees’ compensation expectations. As you search for ways to maintain employee satisfaction, developing personalized compensation statements helps employees understand what makes up their total compensation besides base pay. Our team can help you manage the message to your employees by providing educational resources about what comprises total compensation and guides that measure pay and benefits in full.
Data-backed evaluation
Once you’ve invested valuable resources in building a benefits package and a communications strategy, you’ll want to know what is and isn’t working. Our team will help you take stock by providing an ongoing analysis of benefits uptake, evaluating utilization trends, and identifying areas for improvement so that you can manage your costs as best as possible.
FEATURED INSIGHTS
Our knowledge is your power
TALENT AND ACQUISITION
Understand how benefits work together to attract and retain employees
ENGAGING EMPLOYEES
Elevating workforce motivation
Employee Well-Being
Prioritize physical, mental, emotional, and financial well-being of employees with our trusted resources.
Culture of Respect
Foster an inclusive and respectful culture where everyone is valued, and their opinion matters, to create and maintain an engaged workforce.
Flexibility
Consider offering flexible work hours and remote work options to increase employee satisfaction and productivity.
Recognition and Rewards Programs
Acknowledge the work and accomplishments of your employees through awards, incentives, and more to boost morale and motivation.
Learning and Development Opportunities
Offer opportunities for employees to enhance their skills and career growth through workshops, seminars, or paid courses.
Team-Building Activities
Strengthen relationships and foster an environment of teamwork with team-building exercises or social activities.
Career Development
Provide a clear path for career advancement and mentoring programs to enable employees to see their future with the organization.
Feedback Culture
Encourage a culture where feedback is sought, given, and valued – especially with their own performance and growth plan.
THE BALDWIN GROUP INSIGHTS
Stay in the know
Our experts monitor the employee benefits space and compliance updates to provide meaningful insights and help break down what you need to know, potential impacts, and how you should respond.
Open the door to possibilities
When you decide to partner with us, you choose to deliver on your promises and commitment to your employees with solutions as distinctive as they are.